+1 (888) 132-9562

Keyword Research Services

Get a keyword strategy that actually drives conversions. At SEO Care, we don’t just chase search volume — we uncover buyer intent, rank-worthy opportunities, and competitive gaps tailored to your industry.

Request Keyword Strategy
keyword research services mobile keyword research

Table of Contents

Why Does Keyword Research Matter?

Request a Free Keyword Plan

Targeting the wrong keywords wastes time, budget, and opportunity. Effective keyword research aligns your content with actual search behavior—so your site shows up when it counts most.

  • Understand Intent: Find out what your audience is *actually* looking for, not just what ranks.

  • Outrank Competitors: Spot keyword gaps they’ve missed — and claim the visibility first.

  • Guide Content Strategy: Plan blogs, landing pages, and product copy based on real data.

  • Improve Conversion Rates: Attract users already looking for what you offer.

  • Maximize SEO ROI: Focus your efforts on keywords that deliver traffic and business.

  • Support Paid Search: Use organic keyword data to inform PPC targeting and bidding.

keyword research breakdown

Why Choose SEO Care

Anyone can pull a keyword list — but not everyone can turn it into a strategy. At SEO Care, we blend manual insight with advanced tools like Ahrefs, SEMrush, and Search Console to surface high-value keywords you can actually rank for.

Whether you're targeting local markets, niche audiences, or national rankings, we deliver research tailored to your goals, platform, and competition. No fluff—just keywords that convert.

Get Your Free Keyword Plan
seo keyword research agency

Keyword Research Process

Our process goes deeper than keyword volume. We focus on mapping intent, assessing competition, and aligning search behavior with your business goals.

1

Business & Audience Discovery

We start by learning your goals, industry, and how your customers actually search.

2

Seed Term Development

Initial keyword ideas are built around your services, categories, and known priorities.

3

Intent Clustering & Expansion

We segment keywords by search intent—navigational, informational, transactional—then expand each group using research tools.

4

Competitive Gap Analysis

We audit your competitors' keyword footprint to surface missed opportunities and low-hanging wins.

5

Prioritization & Target Mapping

Final keywords are organized by page type, funnel stage, and rank potential for easier implementation.

6

Delivery & Strategy Brief

You receive a full report and recommendations for how to use your keywords across site content, PPC, and SEO campaigns.

arrow
arrow
keyword research steps

Keyword Research in Action

See how our keyword strategy impacted real businesses across different industries. Every outcome is tied to precision research, smart targeting, and a data-first approach.

Request Free Keyword Plan

Beauty Brand (Shopify)

Challenges

  • Broad, non-converting traffic

  • No clear keyword-to-page mapping

  • Missing long-tail opportunities

Solutions

  • Intent-driven keyword clustering

  • Product-category keyword alignment

  • Integration with paid search strategy

Results

92%

Increase in qualified organic traffic

3x

More product-specific ranking terms

Higher purchase intent from search

B2B IT Services (WordPress)

Challenges

  • Low visibility for high-value service terms

  • Overlapping keywords across pages

  • Missing mid-funnel content opportunities

Solutions

  • Service-specific keyword mapping

  • Topic clustering for content expansion

  • Intent-focused content calendar buildout

Results

120%

Uplift in targeted traffic

+80%

More lead form submissions

Service pages ranking in top 3

Local HVAC Business (Wix)

Challenges

  • Struggling to rank for local services

  • Generic keywords with high competition

  • Limited content structure

Solutions

  • Hyper-local keyword discovery

  • Geo-modifier targeting by service type

  • Structured content tied to neighborhoods

Results

+210%

Local search impressions

3x

Growth in call inquiries

Top 3 positions for 7 core terms

arrow
arrow
keyword research case study

Learn More About Keyword Strategy

These quick reads explore how keyword research drives content, rankings, and conversions—across all business types and platforms.

keyword intent

Search Intent

Why Matching Intent Beats Search Volume Every Time

keyword clusters

Content Planning

Building Content Hubs With Keyword Clusters

local keyword research

Local SEO

Keyword Research for Local Businesses: What Actually Works

keyword research reviews

Client Reviews

Businesses trust SEO Care to deliver keyword strategies that drive measurable growth. Here’s what some of our clients had to say after implementing our research.

Our content used to miss the mark—SEO Care helped us uncover keywords that actually matched what our customers searched. Total game changer.

Rachel L.

Content Manager, SaaS

We finally know which keywords matter—and we’re ranking higher because of it. The team’s analysis was clear, actionable, and super effective.

Devon T.

Ecommerce Director

The research was so thorough, we used it across SEO and paid campaigns. It’s rare to find a partner that understands both search intent and business.

Alejandro G.

Marketing Lead, B2B

arrow
arrow

Get Your Free Keyword Plan

Fill out this quick form and we’ll deliver a custom keyword research brief — highlighting high-impact terms, intent breakdowns, and SEO opportunities specific to your business.

Contact Us

What would you need help with?

free keyword research proposal

Keyword Research FAQ

Got questions about keyword research? We’ve answered the most common ones below. If you’re still wondering how it fits your strategy, let’s talk.

What is keyword research, exactly?

It’s the process of identifying the terms your target audience uses when searching online. We map those terms to your products, services, or content goals—so you can rank higher and reach the right people.

Who needs keyword research?

Anyone trying to generate traffic from search engines. Whether you're launching a new website, planning content, running ads, or rebuilding your SEO strategy—keyword research gives you the map.

What makes your process different?

We don’t rely on tools alone. Every keyword is evaluated through the lens of intent, competition, and commercial value. We also match keywords to real page types—no fluff, no guesswork.

Can I use this for paid ads too?

Yes. In fact, many clients use our keyword lists to improve their Google Ads performance—whether by tightening targeting or expanding reach with informed bidding strategies.

How often should keyword research be updated?

We recommend a refresh every 6–12 months. Markets shift, trends change, and what ranks today might not work tomorrow. Regular updates keep your strategy aligned with the current search landscape.